★ Integrity-Driven Diagnostic
Is your lead magnet actually a lead magnet?
Most “lead magnets” are glorified brochures nobody opens. Take the 9-question diagnostic and find out exactly which trap yours falls into — free, in under 3 minutes.
73%
of lead magnets score below 50
3.2x
conversion lift from a fix
9
questions, brutal honesty
Why this matters
Most lead magnets aren’t broken in obvious ways. They’re broken in expensive ones.
A weak magnet isn’t neutral. It costs you money.
Every visitor who lands on your opt-in page and doesn’t convert is a customer you paid to acquire and lost. For most businesses, that’s four figures a month walking out the door, silently.
A lead magnet isn’t a PDF. It’s a job.
Stop thinking of your lead magnet as a “freebie.” It has one job: turn a stranger into someone ready to buy. If it doesn’t do that, format and length don’t matter. It’s failing at the only thing that counts.
Opinions don’t fix magnets. Diagnostics do.
“Make it shorter, add a CTA, change the headline” is the kind of generic advice that leaves you guessing. This diagnostic identifies the specific trap yours is in, so you know exactly what to fix first.
The longer you wait, the more it costs.
A broken magnet doesn’t just lose today’s traffic. It poisons your email list with the wrong subscribers, trains your audience to ignore your offers, and compounds for every month it stays broken. The fix is faster than the wait.
The Diagnostic
Answer honestly. Your result depends on it.